We have conducted a comprehensive media survey of key media texts across all major genres and platforms for the past 3 years (2015-2018) to identify: the major reported issues affecting seafood sustainability; the role of celebrity chefs and media influencers in this media coverage; and the effects...

The present communications activity, undertaken by The Fishing Guy (Rob Paxevanos), was developed to ensure the NCCP’s story is presented with integrity and is illuminated in the TV broadcast and multi media arena via the commissioning of the production detailed in this...